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Strange names

Business communication has gone from the broadcasting of messages on TV, radio, placards and papers to an Internet-dominated strategy. Internet spreads images and information as no media before. In a...

Strange names2016-02-17T11:36:40+01:00

Big events brands

The Olympic Games, the football championships, the Expos, they all have a brand. The Olympics have always invested in a universally renowned symbol: the five circles, paired with the symbol...

Big events brands2016-02-17T11:37:00+01:00

Hot chicks and advertising

Brand or product communication is more and more visual. The power of images has outclassed the power of words. The witty slogans by the master Emanuele Pirella, passed away in...

Hot chicks and advertising2016-02-17T11:37:24+01:00

What is your name doing on products?

Let’s not speak about who invented what at first (Coca Cola), and who as a second copied from others (Ferrero with Nutella). What matters is that social networks are nowadays...

What is your name doing on products?2016-02-17T11:37:42+01:00